Secret Sauce For Authority Content Research

By | March 7, 2017

While on this website we always look for ways to automate. There are times where only thoroughly researched A1 content that engages is required. To be a little more specific here I’m not talking about sales copy. It goes without saying that sales copy always needs to be spot on. Here we’re looking at website content. Authority content.

The thing about authority content is – the clue to its nature is in the name “authority”. Regurgitated, spun unreadable text is not authority content no matter how hard you try and dress it up. So the issue is;

“Where do I source this great written work”?

Good question. It’s so easy to pop along to Wiki – but ther you risk gathering the same (sometimes dubiously edited) information that everyone else looks at. What if you want to add value and put something extra into your written work?

Here’s are 4 “secret sauce” methods for gathering research for your next authority artice.

You might be a blogger or a content creator, you primary aim is surely producing information rich content that would interest your target audience. To put it more bluntly, web content would attract readers only if it’s engaging enough and offers host of correct information. The section below would introduce you to four most unusual resources for content research.

1. Leisure websites – For Topical Authority Content

The following leisure websites can be great places for gathering information for constituting your content.

Reddit- You will need to visit the subreddit sections of this online platform. There, you will come across separate categories for specific interests and subjects. Other than gathering some really fascinating facts from those subreddits, you should also not avoid reading through their comments section. Often, comments carry very significant facts in them. It would be even better if you can cross check the facts on the search engine before including them in your content.

Quora– If you prepare a list of best knowledge hubs on the Internet, Quora would definitely top it. You should invest enough time for reading the posts on Quora; the hours put in would give you great returns as this website has huge amount of facts and figures in store for you irrespective of the topic you are searching for. As the site gets the information from common people, you would also get to know public point of view about the subject you are writing on.

Facebook and Twitter- These two are the current toppers as far as social networking platforms are concerned. You can consult Facebook and Twitter for getting information on all subjects one can possibly imagine about. However, they are best performers when it comes to delivering information about celebrities. In fact, you can use these two social networking websites even for knowing what popular figures are thinking about a recent event. That’s possible because most of today’s celebrities have personal verified accounts on these two websites, where they keep posting their views on recent happenings. For example if you are wondering what Jennifer Lopez is thinking about this year’s Oscar, there cannot be a better place to look for that J Lo’s official Twitter or Facebook page. Make sure you are consulting verified account of celebrities (marked with a blue tick mark); this is important because these social networking platforms are filled with fake accounts of each and every celebrity.

Instagram- This photo and video sharing platform would be a great content resource for individuals looking to incorporate high quality images and videos into their blog content.

2. The History Channel – For Peer reviewed Authority Content

Here, we are surely talking about the online version of The History Channel or its very own YouTube Channel “History”. You might be wondering how this option can be the second name mentioned in this article. That’s pretty obvious on your part as The History Channel was never categorized among the top production houses running currently. However, even the shows telecasted on this channel can help you to collect some very important facts about the subject you are writing on.

We have decided to include The History Channel in this list as it is a place where you would get to watch stories about lives of people you are not familiar with. Checking out such stories would allow you to know which area you should target when writing about those groups of people.

These days, watching the channel has become much easier as you can watch live streaming of programs telecasted on it at any time of the day. In addition, you can also check out its official YouTube Channel “History” for watching featured videos.

3. Encyclopedia Britannica Online  – For Trusted Authority Content

The most common answer to the question, “From where can I get maximum information about a given subject on the Internet to research my authority content?” is “Wikipedia”. However, the fact is that, most experts do not give Wikipedia impressive marks when it comes to accuracy and relevance of information presented through its pages. Additionally, many also claim that Wikipedia, which gets its information from common people like you and me, fail to offer neutral viewpoints and unbiased facts. This leads us to the question, “Is there a better alternative of Wikipedia?” Yes of course there is. It is the online version of the legendary Encyclopedia Britannica.

Encyclopedia Britannica Online is the hub of unbiased and accurate data. It includes each and every volume of the original Encyclopedia Britannica. The digital versions of those volumes are easy to read due to incorporation of innovative multimedia features and user-friendly search tools. Unlike Wikipedia, this site is managed by professionals. Each and every update to the entries of the website is done by experts of the given field. The only fact that might make you think twice before trying out the website is that it does not allow free access. If you want complete access to the online version of Encyclopedia Britannica, you would need to invest an amount of $69.95 for an annual subscription. That’s definitely not a big amount for successful bloggers and content creators. The sum is much lower than the amount you would have required to spend for buying the entire set of Encyclopedia Britannica as hardbacks.

4. Government websites and web journals – For Official Authority Content

These are online platforms that would never offer you wrong information. You should consult government websites for information on demography of a particular region, amendments in state and federal laws and other legal data, contact information of government agencies and many such other vital facts and figures.  A great list of government resources can be found here.

You might also gather essential facts by consulting research papers published online. These days, the majority of the top journals have online versions, which get updated simultaneously with the release of the new edition of those journals. The facts available from the papers published on such journals are always accurate. Some journals that enjoy maximum popularity among content creators include Science, Nature, Journal of Nutrition, Advanced Materials, Journal of Molecular Biology, etc.

The section above must have helped you to understand how exactly you should plan and execute your research before creating high quality content. Follow these guidelines carefully to see your write-ups getting more likes and shares than ever before.

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